MERCER KEEBLE PR APPOINTED BY KINGDOM SCOTLAND, SCOTLAND’S FIRST FRAGRANCE HOUSE
Mercer Keeble PR is delighted to announce their appointment by Kingdom Scotland, the first Scottish fine fragrance house.
Kingdom Scotland is a timeless realm explored in scent. The brand was founded in Scotland's capital city Edinburgh in 2019 by Imogen Russon-Taylor, who is of Scottish French heritage. The collection of unique unisex perfumes tell rich and majestic stories in fragrance. Sustainable, ethical and utterly complex, each scent celebrates the beauty and drama of the natural world.
Having studied Geology at Edinburgh University, Imogen’s love of the Scottish landscape is the guiding inspiration behind Kingdom Scotland. Each of the perfumes has a sense of magic and escape evoked by the drama of the natural world. Nature is at the very heart of Kingdom Scotland's creative process.
Prior to founding Kingdom Scotland, Imogen had a prolific 20 year career in the luxury goods arena, notably in the aromatic world of luxury whisky. The multi-faceted, complexity of the Kingdom fragrances is fi rmly rooted in her training in the drinks industry.
Imogen has been tireless in her search for the finest natural ingredients, sustainability options, complexity and different notes expertly blended in Scotland. She researched intensively with St Andrew's University and The Royal Botanic Garden Edinburgh to create Kingdom Scotland and its debut scents. The scents are sustainable, ethical, traceable, and vegan. A proportion of the brand’s profits go towards vital biodiversity research at the Royal Botanic Garden Edinburgh in the face of climate change.
The current collection comprises four unique fragrances, Metamorphic, Portal, Albaura and Kingdom Botanica. All of the scents are gender-neutral Eau de Parfum. They are available in 50ml, 7.5ml sizes as well as a Discovery Set of 4 x 2ml.
The products can be found in selected stores within Scotland including Harrods, H Beauty Edinburgh, The Cabinet Apothecary at The Gleneagles Hotel, The Balmoral Spa at The Balmoral Hotel and also in Belgravia, London at the Les Senteurs boutique.
AURUM BY GUðBJÖRG CELEBRATE 25th ANNIVERSARY WITH NEW ALVÖR COLLECTION
This season sees Icelandic jeweller Aurum launch their newest collection ALVÖR as part of the brand’s 25th Anniversary celebrations.
The range is inspired by the origins of the Icelandic people and their cultural heritage. Goldsmith and head designer Guðbjörg grew up surrounded by the natural beauty of the Westfjords with its magnificent mountains and landscape around Bolungarvík, where history is in every step.
The collection nods to Iceland’s seafaring and fishing heritage, from the woven fishing nets and angular shape of the salt houses and drying sheds to the sheer and majestic mountain which dominates the landscape.
The range is characterised by geometric forms, open patterns, sharp and soft. It glides up fingers, swings in ears and needs space on the neck and hand. The pieces posses strength and lightness, not unlike armour worn in the past, which also had the role of protection.
As an Icelandic business Aurum are very aware of the power of nature and of preserving their natural environment for future generations. All the company’s production is entirely based in Iceland and Iceland generates 100% of its energy from renewable sources.
Head designer and goldsmith Guðbjörg Kristín Ingvarsdóttir adds:
"Sustainability is at the heart of our brand's values and our cultural heritage is the key to protecting our sense of self. The natural beauty of the Westfjords is astounding and they are very dear to me. Growing up there, with these magnificent mountains, history, landscapes and contrasts in nature all around me, has given me so much inspiration for the design of the new jewellery line ALVÖR. This is where my roots and the roots of my ancestors are.”
Discover the new ALVÖR range online at www.aurumiceland.com and in the brand’s flagship boutique in Reykjavik.
MERCER KEEBLE PR APPOINTED BY FINE JEWELLERY BRAND LATITUDE JEWELRY
Mercer Keeble Ltd has been appointed to represent the contemporary Brazilian fine jewellery brand Latitude Jewelry.
The brand, which launched in 2019, was founded by CEO and jewellery designer Gabriela Rodrigues. Born in Brazil, her lifelong love affair with aviation and travel was sparked at an early age by her mother, Lúcia who was an air traffic controller. Gabi, inspired by her mother, also became an air traffic controller in Brazil and worked in the aviation industry for many years, travelling widely around the world. It was behind the scenes of aviation and with this privileged view, among maps, radars, routes and some of the most beautiful destinations in the world, that the attentive eye of Gabriela sought inspiration for her debut in the jewellery market.
Latitude Jewelry is fine jewellery brand which has a travel DNA running through it. It is also characterised by Gabriela’s Brazilian heritage, her sense of adventure, her love of colour and bold design. Like travel mementos, the distinctive jewels are based on the designer's memories and experiences and are designed to be highly collectible, versatile and practical. Travel references and themes run throughout the designs from the wind rose, to globe motifs, flight routes and co-ordinates.
Diamonds and precious stones such as emeralds, sapphires and topaz join the colours of ornamental stones such as lapis lazuli and malachite, creating differentiated combinations, bringing modernity to pieces made in 18k yellow gold and white gold. The brand seeks to honour cultures, discover destinations and awaken the adventurous spirit of those who wear them.
https://www.latitudejewelry.com